A soft launch of the campaign was
carried out on 16th December 2012. Nevertheless, an official launch
was delivered in the Xewkija Experimental Farm in Gozo on 15th May 2013,
followed by a replica in the Żebbiegħ square in Imġarr, Malta on 21st May 2013.
InfoNitrates Communication Campaign Launch in the Żebbiegħ square in Imġarr.
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Registering for the Malta campaign launch |
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InfoNitrates campaign launch in Malta; Zebbiegh, 21st May 2013. |
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Dr. Justin Zahra, Dr. Mario Spiteri and Mr. Eman Vella addressing the farmers at the Malta Launch on the 21st May 2013. |
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The Venue of the Malta launch at Zebbiegh square in Imgarr. |
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Trainers Discussing the Nitrates Action Programme at the Malta campaign launch |
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The Venue of the Malta launch at Zebbiegh square in Imgarr. |
These two launches were
delivered in line with the requirements of the grant agreement as reflected in
the communications tender. A 10metre by 10metre tent was used, a projector was
set up for the viewing of the DVD, registration of attendees was carried out at
the start of the event, food was provided, various representatives of
authorities were invited, informative brochures were delivered to all present
and the Gozo event featured in the local media;
(maltarightnow.com)
(The Malta Independent Online)
Gozo campaign on the proper use & management of Nitrates
(Gozo News)
(di-ve.com)
(The Malta Independent Online)
(maltarightnow.com)
(Malta Today)
(timesofmalta.com)
(timesofmalta.com)
InfoNitrates Communication Campaign Launch in Gozo
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InfoNitrates Trainers at Xewkija Launch, 15th May, 2013 |
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Attendees at Xewkija InfoNitrates Campaign Launch, 15th May, 2013 |
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Dr. Justin Zahra (Director of Agriculture) and Mr. Eman Vella (Project Manager), 15th May, 2013 |
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Xewkija Campaign Launch on 15th May, 2013 |
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Trainers Discussing the Nitrates Action Program at Xewkija Launch, 15th May, 2013 |
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Trainers Discussing the Nitrates Action Program at Xewkija Launch, 15th May, 2013. |
Both events were well attended and the feedback was positive from
all the stakeholders. The latter were invited to use the freephone service for
any query and follow-up with the InfoNitrates team.
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