Action C3: Replication of DVDs and their distribution

The authoring and replication of 20,000 DVDs;

forming as part of the communications tender that is being undertaken by MPS Ltd. These informative DVDs are based on information that was provided by the InfoNitrates trainers and by the Nitrates Unit. Filming of farmers, breeders, agricultural landscape and trainers working on the project was all coordinated by InfoNitrates trainers together with the filming staff at MPS. The 20-minute audiovisual DVD explains the InfoNitrates project, the effects of nitrates, the role of farmers and breeders, as well as farmers’ obligations under the Nitrates Action Plan. Dr Mario Spiteri, Director General Rural Development and Aquaculture, and Dr Justin Zahra, Director of Agriculture, were interviewed and feature in the DVD explaining the effects of nitrates and the purpose of the project respectively. These DVDs are being disseminated together with Informative brochures at Village Meetings, at the Front Office in Pitkali Market at Ta’ Qali as well as in various rural local councils around Malta and Gozo.